1.
Boinapalli NR, Farhan KA, Allam AR, Nizamuddin M, Sridharlakshmi NRB. AI-Enhanced IMC: Leveraging Data Analytics for Targeted Marketing Campaigns. Asian bus. rev. [Internet]. 2023 Dec. 31 [cited 2026 Jan. 25];13(3):87-94. Available from: https://www.abc.bdtopten.com/index.php/abr/article/view/729